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March 16, 2008


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Mike Jennings

I gotta say, I look at each of these and when I finally figure out what it's advertising it's always laughably banal, almost like a punchline. This guy should at least be doing music videos, where you can be as over-the-top as you want and it works. People buy DVD's of stuff like that. I have four -- Chris Cunningham (the amazing Bjork "All is full of Love" video that outdoes Avelian's Robots at its own game), Spike Jonze, Michel Gondry, and Mark Romanek (Nine Inch Nails' astounding "Closer" video). If Avelian had a DVD that wasn't commercials I'd buy that one too -- he's completely amazing, and it's a mystery why he hasn't done anything bigger. I'm also amazed that I'd never heard of him, thanks for the tip.


I totally remember some of the thermasilk commercials! And I always thought they were awesome. I agree, he should do a movie. Reminds of of Laybrinth, and some how a little of rob zombie's works. *chuckles*


Mike, as a huge fan myself of Romanek ("The Perfect Drug" video remains an all-time favorite) as well as Cunningham, it's perhaps easy to see how Avelian fits into that particular aesthetic, no?

As far as stunning visuals at film-length, I have a feeling you might join me in my veneration for Tarsem Singh. If you're not already familiar with him, he was responsible for the visuals in 'The Cell', and has since directed a film of personal vision called 'The Fall'. Sadly, 'The Fall' had until recently been unable to secure a distributor - that is until our friend Spike Jonze (along with David Fincher) stepped in. Apparently it will be in limited release this April.

The Web Site: http://thefallthemovie.com/ The trailer is available to watch on the site.

From what I've read it's something of a mix between 'The Princess Bride' and 'The Adventures of Baron Munchausen', with what looks to me as a bit of 'Baraka' thrown in for good measure.

I'm rather looking forward to it.


I can see it, Quinn!

Mike Jennings

Good call, Quinn. Avelian does tickle the same nerves as Cunningham and Romanek which is why I'd love to see him tackle something less banal. And indeed The Cell seems to others to be an anomaly on my DVD shelf ("What's this Jennifer Lopez movie doing next to your Brothers Quay DVD's?") but I simply drank his visions of the minds of those in the film. It's one of the few movies that I actually sat through the Director's commentary. I had no idea about the Fall and I'm grateful for the tip.


Dear Milkeye
I agree, Bruno Aveillan is a pure Genius ! His ads are very different, they're Art ! I found also those :



Words fail..... ♥

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